It has to be one of the most clever ideas ever executed to announce a tour. When Luke Bryan embarked on his 2017 Huntin, Fishin’ and Lovin’ Everyday Tour, he introduced it with classic style. Classic NES style, that is. The “Kill The Lights” singer went Nintendo duck hunting. And it was more awesome than we could have possibly imagined.
Nintendo Duck Hunt
At the beginning of the promotional spot, Luke Bryan is decking out in full hunting gear. Camouflage clothes, zipped-up duck boots, and dark face paint. He looks like he’s shooting a commercial for a hunting store. But then you quickly realize that he is going duck hunting– Nintendo-style.
For those of you who weren’t raised in the 1980s, Duck Hunt was one of the first generation Nintendo games. In fact, the game actually came with it. And part of the game was a gun that the player shot at the screen, attempting to kill ducks. In all honesty, the aim of the gun was more than a little suspect. But regardless, it was hours of fun for those early gaming days.
Hunting For Opening Acts
The game is such that ducks fly up out of the bushes. If you shoot the duck and get the kill, the duck falls to the ground and the onscreen dog bags them. If you miss, the dog laughs at you. What makes this particular duck hunt so awesome is that Luke Bryan hunts for “opening acts.”
If you look closely, you will see that the heads of the ducks are replaced with old-school computer-generated heads of possible artists to join Luke’s tour.
Luke Bryan Bags His Tour Game
Luke Bryan first shoots at Cole Swindell but misses. Brett Eldridge is next. Bryan aims and fires. Eldridge is in the bag. He goes on to fire at Lauren Alaina, Florida Georgia Line, Granger Smith, and a few others. At the end of the game, the “ducks” he shot appear, announcing all of his opening acts. It’s extremely clever. It also takes you back to those early NES days, so the nostalgia factor is off the charts.
This year Luke Bryan is on his What Makes You Country tour. And though the music is certainly as good this year, nothing compares to the promo from last year. You can watch it in the video below.